Privacy Policy

1. Introduction

Novolytics ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our AI voice agent platform and related services (collectively, the "Services").

By using our Services, you consent to the data practices described in this policy. If you do not agree with the terms of this Privacy Policy, please do not access or use our Services.

2. Information We Collect

2.1 Information You Provide

• Account information (name, email address, phone number, company name)
• Payment and billing information
• Communication preferences
• Customer support inquiries and correspondence
• Business data you upload or integrate with our platform

2.2 Information Collected Automatically

• Device and browser information
• IP address and location data
• Usage data and analytics
• Cookies and similar tracking technologies

2.3 Voice and Call Data

Our AI voice agent platform processes voice calls and conversations. This includes:

• Call recordings (when enabled and with appropriate consent)
• Call transcriptions and metadata
• Conversation analytics and insights
• Customer interaction data

3. How We Use Your Information

We use the information we collect to:

• Provide, maintain, and improve our Services
• Process transactions and send related information
• Send administrative notifications and updates
• Respond to customer service requests and support needs
• Personalize user experience and deliver targeted content
• Monitor and analyze usage patterns and trends
• Detect, prevent, and address technical issues and security threats
• Comply with legal obligations and enforce our terms
• Train and improve our AI models (with anonymized data only)

4. Data Sharing and Disclosure

We may share your information with:

• Service Providers: Third-party vendors who assist in providing our Services (cloud hosting, payment processing, analytics)
• Business Partners: Integration partners with your consent
• Legal Requirements: When required by law, court order, or governmental authority
• Business Transfers: In connection with mergers, acquisitions, or asset sales
• With Your Consent: For any other purpose with your explicit permission

We do not sell your personal information to third parties for marketing purposes.

5. Data Security

We implement appropriate technical and organizational measures to protect your data, including:

• Encryption of data in transit and at rest
• Regular security assessments and audits
• Access controls and authentication mechanisms
• Employee training on data protection
• Incident response procedures

While we strive to protect your information, no method of transmission over the Internet is 100% secure.

6. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. Call recordings and transcriptions are retained according to your subscription plan settings or as required by applicable regulations.

7. Your Rights and Choices

Depending on your location, you may have the right to:

• Access and receive a copy of your personal data
• Correct inaccurate or incomplete information
• Delete your personal data (subject to legal requirements)
• Object to or restrict certain processing activities
• Data portability
• Withdraw consent where processing is based on consent
• Opt-out of marketing communications

To exercise these rights, please contact us at privacy@novolytics.ai.

8. Compliance with Indian Laws

We comply with applicable Indian data protection laws, including the Digital Personal Data Protection Act, 2023 (DPDP Act), and relevant regulations issued by TRAI and RBI. This includes:

• Obtaining appropriate consent for data processing
• Maintaining DND (Do Not Disturb) registry compliance
• Storing data on servers located in India where required
• Implementing prescribed security measures
• Providing mechanisms for grievance redressal

9. Cookies and Tracking Technologies

We use cookies and similar technologies to enhance your experience, analyze usage, and deliver personalized content. You can control cookie preferences through your browser settings. Disabling cookies may affect the functionality of our Services.

10. Children's Privacy

Our Services are not directed to individuals under 18 years of age. We do not knowingly collect personal information from children. If you become aware that a child has provided us with personal information, please contact us.

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any material changes by posting the updated policy on our website and updating the "Last updated" date. Your continued use of our Services after such changes constitutes acceptance of the updated policy.

12. Contact Us

If you have questions or concerns about this Privacy Policy or our data practices, please contact us: